DFTZ's pilot initiative with Alibaba launched in November 2017 successfully registered more than 2,000 SMEs. These SMEs are taking their offline business to online eMarketplaces and selling made in Malaysia products to a global market.

Meet our local SMEs who have benefited greatly from this initiative and hear their stories.

New eMarketplaces

DFTZ proudly announces Lazada Malaysia, eRomman, and eBay as the latest eMarketplaces to be onboarded.

The partnership will introduce new markets such as Middle East, USA, Europe, and Australia to local SMEs, effectively expanding DFTZ's customer base from a regional to a global one.

How to Participate:

Step 1
Submit your application through mydftz.com

Step 2
A committee will shortlist qualified SMEs for onboarding.

Step 3
Receive email with instructions and next steps to be onboarded.

Step 4
Prepare content to be uploaded into partnering eMarketplaces.

Step 5
Learn and utilize the eMarketplace features through training.

Step 6
Begin your trade on eMarketplaces and await for your first order.

Step 7
Ship your product to your customer through DFTZ via appointed logistic partners.

Step 8
Participate in ongoing cross border eCommerce campaigns.


To participate, SME's must meet the following requirements:
  1. Incorporated under the Companies Act 1965 and/or Companies Act 2016 and/or Registration of Business 1956 and/Limited Liability Partnership Act 2012 and/or Co-operative Act 1993, and Minimum of 60% Malaysian shareholding
  2. Currently exporting 'Made in Malaysia' products.
  3. Currently exporting with compliance to export requirements
  4. Have operational capabilities to support eCommerce

Our New Partners and eMarketplaces

Segment: B2B
Target Market: Global
Launched in 1999, Alibaba.com is the leading platform for global wholesale trade serving millions of buyers & suppliers globally.

Segment: B2C
Target Market: Southeast Asia
Pioneering eCommerce in the region, it provides customers with an effortless shopping experience and retailers with simple and direct access to the largest customer base in Southeast Asia.

Segment: B2C
Target Market: Middle East
Founded in May 2017 in Malaysia, it is a fully managed marketplace that connects Arab buyers and sellers online from Southeast Asia and offers a trusted and safe online shopping experience.

Segment: B2C
Target Market: USA, Europe & Australia
Ebay is one of the world's leading marketplace with 1.1 billion live listings and 170 million active users worldwide.